13th Annual MAC Conference 

Channel Optimization in a Digital World, Hosted by the Marketing Association of Columbia (MAC)

When: October 27th, 2017 (9:00am – 2:00pm)

Where: Faculty House of Columbia (64 Morningside Dr.)

What: Please join us for the 13th Annual Marketing Conference as we explore the opportunities and challenges of consumer engagement. This event includes breakfast and lunch with current students, alumni, and recruiting companies as well as keynote speakers from Citi and Glossier. We will also have company representation from American Express, Dannon, Madewell, L’Oreal and many more.

We hope to see you there!

Ticket Prices: $45 for MAC members, $55 for CBS members, $75 for non-CBS members

Registration Link

Agenda

9:00AM – 9:30AM: Registration & Breakfast
9:30AM – 9:45AM: Opening Remarks
9:45AM – 10:30AM Opening Keynote
  Devika Mathrani, Managing Director, Head of US Cards Marketing & Global Digital marketing for Cards and Retail Bank, Citi
10:30AM – 11:15AM: Panel 1
  Marisa Siegal, Senior Brand Manager, AB InBev
  Corey Martin, Head of Influencer Marketing, 360i
  Julia Mavrodin, AVP eCommerce & Digital Marketing, L’Oreal
  Katie Griff, Director of Marketing, Madewell
   Kristina Hunt, Vice President, Business Development, American Express
11:15AM – 11:30AM: Break
11:30AM – 12:15PM: Panel 2
  Emma Frane, Director of PR, Casper
  Kary Laskin, Co-Founder, Brooklyn Spirits
  Diana Xiao, Senior Marketing Manager, Soko Glam
  Mark Chou, VP Growth Marketing & eCommerce, Away
12:15PM – 1:15PM: Networking Lunch
1:15PM – 2:00PM: Closing Keynote
  Jan-Niklas Kokott, Head of User Experience, Glossier
  Closing Remarks
   

Stay tuned for details on the 2018 MAC Conference!